Making Profits From Your Blog
Author: Scott Dudley
One of the best methods of creating advertising profits for your blog page is by selling your own ad space. Renting your own space will allow you to earn the money that is usually lost through advertising website hosting sites and affiliate sites, as you are effectively eliminating out the middle man.
Variations range from the 125x125 button advertisement, the 300x250 rectangle advertisement, the 120x600 skyscraper advertisement and the 728x90 leaderboard ad. This sort of advertising requires you to handle the managing process yourself, whereas programs like Google AdSense are absolutely hands-off.
A Web Banner or Web ad is a good low-cost kind of advertising on the internet. It's intended to push traffic to your site, by linking another web site to your website. For those of you new to banner advertising, let me give you a brief introduction to how they'll work for you before I show you what your banner adverts must say and do to be successful.
This type of advert is built from an image( i.e. GIF, JPEG, or PNG ), JavaScript programme or multi-media object employing technologies such as Silverlight, Java, Shockwave or Flash. GIF and Flash however are the most common graphic formats.
Typically you will need to use Flash adverts if you need the viewer to engage with the ad. As an example you will have seen adverts that are like tiny arcade video games, or ask survey questions. I suggest you use GIF, and only use Flash if you can afford better quality animation.
These pictures are sometimes placed on web pages that have fascinating content,eg a paper article or an opinion piece. They can even be run in e-mail newsletters!
Web banners function the same way as traditional advertisements are intended to function : notifying buyers of the product or service and presenting reasons which explain why the consumer should select the product in question, though Web banners differ in that the results for advert campaigns may be monitored real-time and could be centered closely to the viewer's interests. This is done by utilizing copy on your advertisements that appeal to your market, and by then placing your advertisements on sites that your market frequents.
The Web banner is displayed when a webpage that references the banner is loaded into a net browser. This event is often known as an "impression". When the viewer clicks on the banner, the viewer is directed to the internet site advertised in the banner. This event is commonly known as a "click through.
Many websites will let you post your banner advertisement on them for a flat regular charge, or offer you a flat rate per 1 thousand impressions ( CPM ). You can also go thru an advert managing company who will watch your banner ad rotation and charge you on a per impression base. These companies will also monitor and limit your daily budget.
Banner advertisements also present a potential business proposition for your website. When you've steady traffic you can offer to post other web sites banner advertisements for a monthly fee or swap banner ad space on your website for space on somebody else's website.
http://Scott-C-Dudley.com | Scott C Dudley is an internet marketer who blogs on the topics on Wealth Mastery, Health Mastery, Self Mastery, and Marketing Mastery.
Article Source: http://www.articlealley.com/article_1707429_13.html
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Sunday, 22 August 2010
Making Profits From Your Blog
Posted by James at 11:44
Labels: banner advertising, how to make money from a blog, make money from blog, making money from a blog, selling advertising
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